Initio Parfums is a perfume brand based in Paris. They contacted LVJ Production in order to get new images for the launch of their new perfumes serie. They wanted the story to be all about the attraction between the models because of the perfume. The art director of the brand Nadia is very focus on the magic of the perfumes. So it was crucial for her to have a perfume campaign for Initio Parfums that will have the customers travel.
For this shooting we went on a Deluxe package to provide the brand with the 5 models and location they wanted. It has been an intense shooting of 1 day for the entire campaign. Our crew was composed of Jean Baptiste Fort, Elena Fort, Laia Gomez, Montse Ribalta, Elizabeth Gomez and SK Style.
The images have been used for the launch of the brand in Russia and headlined Vogue Russia Fashion Night Out.
For this shooting we work with several models from various agencies in Barcelona : Marcelo and Borja from Blow Models, Russy Jin from Uno Models, Laura Diviu and Vivien Wysocki from Francina Models.
Initio Parfums received 10 images they want to broadcast one by one. With this the story continues.
Client: Initio Parfums Privés
Date: 12 September 2016